What All Entrecard Users Have in Common?

In a previous article I mentioned some of the most popular niches among Entrecard users. However, this time I’d like to bring to your attention another aspect of the Entrecard community: something that all users have in common.

I know that trying to analyse thousands of people as a whole may be complicated. Anyone slightly familiar with Internet marketing concepts knows that we should preferably target niches. Still, I insist: despite the several divisions, niches and subniches that you can identify on the Entrecard directory, there is one way to address the entire community’s need at once.

All Entrecard users want traffic

Regardless of niche and personal preferences, what all Entrecarders want is traffic, above all else. It doesn’t matter what they want this traffic for. It may be for money making purposes, or for fame, or just to find more people to exchange views… Whatever they want, doesn’t change the fact that traffic is the way to achieve it.

Entrecard is such a successful site exactly because it meets its users’ expectations. Moreover, it’s reliable, unlike many other suspicious traffic generating offers that you may find all over the Internet.

What can you do about this simple lesson?

1. Use this as a model when you need to analyze large groups of consumers. See what needs they have in common. While smaller groups are easier to understand, it’s always possible to look at the big picture.

2. Leverage Entrecard’s userbase. One site that has been successfully doing it is BlogEngage. It would have taken me much longer to find this site if it wasn’t for all the Entrecard spots that it buys on several blogs. And note that BlogEngage is also another traffic generating site. It’s a perfect match for Entrecarders.

3. Create your own traffic generating service. There are thousands of webmasters and bloggers out there waiting for good promotional tools. Entrecard does have some competitors, but none of them has managed to become as popular. Can you take this challenge and create a better solution?

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